Frequently Asked Questions

Answers to your consumer research concerns and questions!

Isn't customer market research super expensive?

For sure, it can be, but it does not have to be. That's part of my mission. Our reputation is for creating and executing strategies to get you the most bang for your buck, leveraging unconventionalĀ methodological approaches to solving problems.

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How do you ensure participant safety?

We use a compliant recreational vehicle and follow all safety regulations to protect our participants during research.

Who do you target for research?

We target cannabis consumers in legal states to ensure that our findings are relevant and accurate.

How are insights collected?

Insights are collected via focus groups, product testing, and in-depth interviews in a controlled and natural environment.